Keyword: Name:Description: Type:
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AdvertisingSP_NEWSEndogLP1.lngNewsvendor model with Endogenous RandomnessLINGO
AdvertisingAdMediaSelection.lngAd Media SelectionLINGO
AdvertisingMediaReach.xlsxMaximize the size of market reached by some combination of media, subject to a limit on media spendWhat'sBest!